When is the right time to develop a crochet business plan?
After you have decided on your niche or which direction to take your crochet business, now would be the time to develop a business plan. I understand that writing a plan for your business can be intimidating (it definitely was for me), but if you take the time to write one now your business goals will become more achievable.
Note: A business outline or plan is a written statement that explains your goals, purpose, marketing approach and vision for your company or business.
When I first started my crochet business I was instructed by an online coach to develop a business plan. My first thought was that a formal plan was a waste of time because my business was home-based and small. So instead of taking my coach's advice I jumped right into my online business without any set plan.
Because I didn't have any real plans my business strategy was to focus all of my energy toward my website, crochet videos, and Etsy store... and I really felt like I was doing great.
However, as time passed I realized that I wasn't getting the results I wanted. My thoughts were scattered and I became easily side-tracked by other business opportunities. It took me a while, but I slowly started to realize that I was losing my focus because I didn't have a main purpose or direction for my business.
That’s when I came to the realization that I was building my business on unsustainable practices and in order to really have a successful business I needed a real plan to help me gain a clear vision of what I wanted my crochet business to become.
When I finally recognized that my coach had been right about developing a business plan I became sorely disappointed with myself. I had put so much work and effort into my business believing that I was doing great, but I was actually failing miserably because I had chosen to skip this vital step.
At that moment I seriously thought about quitting but instead I sucked it up, put on my big girl pants and bought a book that helped me develop my plan.
If you still don't think you need a business plan because your crochet business is small, it's too easy to start a crochet business without one, or the planning and writing process is too difficult… think again.
The reason any crochet business big or small needs a plan is because it not only proves to yourself as well as to others that you are serious about your business, but it also (take my word for it) keeps you organized and focused on what you are trying to accomplish with your business.
Now that you understand how important a business plan is, you now need to get started on one. I will provide you with some information and resources about what goes into a business plan here: Get started on your crochet business plan!