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Learn How to Find Crochet Bestsellers 


Step #4- Learn How to Find Crochet Bestsellers: 

Finding the best-selling crochet designs and high-impact content ideas requires research, observation, and testing. Whether you're creating handmade crochet items, digital patterns, YouTube videos, or blog posts, it's essential to understand what people want. By using online research, you can see what's already successful, and refine your offerings for maximum impact.

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Crochet Research Tracker

How do you find crochet bestsellers? This crochet research tracker is designed to help crochet bloggers, YouTubers, crochet pattern designers, and crochet product sellers organize content ideas, optimize their reach, and stay on top of popular trends.

By using this research tracker, creators can strategically plan their content to attract an audience, enhance discoverability, and maximize engagement.

BONUS - Examples Included!

Click Here for Your Free Crochet Research Tracker!

How to Use the Research Tracker:

  1. Content Idea – List potential topics to explore.
  2. Keyword – Identify SEO-friendly keywords to improve searchability and ranking.
  3. Engagement – Estimate audience interest based on past trends and viewer behavior.
  4. Why is it Popular? – Note the appeal of the topic and why it resonates with the audience.
  5. Notes – Include additional details, such as unique angles, visual elements, or extra tips.

Click Here to Download Your Free Crochet Research Tracker!


Explore Top-Selling Crochet Products, Patterns & Content By Researching Online Marketplaces!

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Where to Research Trends for Crochet Products & Patterns:

Researching trending crochet products and patterns is essential for creating items buyers want. By analyzing what’s popular, you can make informed decisions about what to design and sell. 

Check these online platforms to see what’s currently in demand:

  • Etsy – Look for best-seller badges, top-rated crochet patterns, and trending handmade items.
  • Ravelry – Browse popular crochet projects, pattern downloads, and discussions to spot what crocheters are excited about.
  • Lovecrafts – Analyze top-rated and best-selling crochet patterns and kits.
  • Pinterest – Search for trending crochet projects and see which designs are going viral.
  • Amazon Handmade & Best-Sellers - Check Amazon Handmaid's crochet section and the Best Sellers in crochet-related patterns and kits.
  • Crochet Communities - Join crochet-related Facebook groups, Reddit threads (like r/crochet), and online forums.

When analyzing these platforms, focus on:

  • Best-Seller Tags & High Sales Numbers – Items labeled as “Best Seller” or showing a high number of sales/reviews indicate strong demand.
  • Trending Colors, Themes & Styles – Recurring patterns in product listings (e.g., mushroom decor, sunflower bags, or pastel baby blankets) hint at trends.
  • Pricing Insights – Check what people are willing to pay for handmade crochet items vs. digital patterns.
  • Customer Reviews – Read reviews to learn what customers love (or dislike) about popular products.

Example: If you notice that “crochet tote bag pattern” is consistently in Etsy’s best-seller section, it might be a great idea to design your own version with a unique twist (e.g., granny square tote, boho macramé-inspired bag, or trendy mesh market bag).


Where to Research Trends for Crochet YouTube & Video Content Creators:

YouTube is a goldmine for spotting crochet trends and understanding what content engages an audience. By analyzing high-performing videos, you can identify what topics are in demand, what styles viewers love, and where there may be gaps in the market.

How to Find Trending Crochet Videos

Use these methods to discover crochet content that’s getting attention:

Use YouTube’s Search & Filters

  • Search terms like “crochet tutorial,” “crochet for beginners,” “crochet trends,” or “how to crochet [specific item]”
  • Click on Filters → Sort by ‘View Count’ or ‘This Year’ to see the most-watched crochet videos in the last 6-12 months.
  • Analyze YouTube Comments for Common Questions - find recurring questions, struggles, or requests from viewers. These insights can help you identify gaps  in the market.
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Analyze YouTube’s ‘Trending’ or ‘Suggested’ Section

  • Check which crochet-related videos appear under Trending or Recommended for You (these are often based on what’s currently popular).
  • Look for viral crochet shorts or long-form tutorials with high engagement.

Browse Popular Crochet Channels

  • Find established crochet YouTubers with high subscriber counts (e.g., channels with 100K+ subs).
  • See which of their videos have the most views and comments.

When analyzing crochet videos, focus on these key factors:

  • High View Counts – If a video has 500K+ views, it’s a strong indicator that the topic is in demand. Even 100K+ views in a niche space like crochet suggests strong interest.
  • Engagement Levels – Check likes, comments, and shares to see if people are actively engaging with the content.
  • Titles & Thumbnails – Successful videos often have eye-catching thumbnails and keyword-rich titles (e.g., “Beginner-Friendly Crochet Sweater – Easy Step-by-Step!”).
  • Comment Section Insights – Read through the comments to find: What viewers loved (e.g., “This is the best crochet tutorial I’ve found!”). Requests for similar content (e.g., “Can you make a version with puff sleeves?”).

Example: If a video titled “Easy Crochet Sweater Tutorial – Beginner Friendly” has 500K+ views in six months, it signals strong demand for wearable crochet content. This could mean:

  • There’s a market for digital crochet sweater patterns.
  • Viewers want step-by-step wearable crochet tutorials.
  • A crochet business could offer kits with yarn + instructions for sweaters.

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Where to Research Trends for Crochet Blog & Website Content Creators:

By researching high-performing crochet blogs and website content, you can identify what topics generate the most interest, bring in organic traffic, and have the potential to rank well on Google.

Use SEO Tools to Identify High-Traffic Crochet Topics

  • Ubersuggest – Enter “crochet” or specific terms (e.g., “crochet blanket pattern”) to see search volume, competition, and related keyword ideas.
  • Ahrefs – Analyze top-ranking blog posts in the crochet niche and see which keywords they rank for.
  • Google Keyword Planner – Use this free tool to find high-traffic crochet-related search terms and trends.
  • YouTube Search Bar -  Start typing crochet-related words (e.g., “crochet tutorial,” “crochet for beginners”) to see autocomplete suggestions based on popular searches.

When analyzing successful crochet blog content, consider:

  • Common Themes & Keywords – Repeating topics like “easy crochet projects” or “quick crochet gifts” suggest strong interest.
  • High Search Volume – Keywords with 10K+ searches per month are great for reaching a large audience.
  • Engagement Metrics – High Pinterest saves, comments, and social shares indicate valuable content.
  • Monetization Opportunities – Look at how top bloggers make money (e.g., ad revenue, pattern sales, affiliate links).

Example: If multiple crochet blogs rank for “best yarns for crochet beginners”, consider creating:

  • A blog or website post reviewing different yarn types.
  • A Pinterest pin linking to your post.
  • A YouTube video explaining yarn choices.
  • Affiliate links to recommended yarn brands.

This approach increases visibility, builds authority, and attracts readers who may become customers.

Please Read - Learn How to Find Crochet Bestsellers!

How to Find Crochet Bestsellers: Understanding what crochet customers are buying is key to running a successful business, and researching your competitors is one of the most innovative ways to gain those insights.

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Doing thorough research before launching crochet products, patterns, or content will save you time, money, and frustration.

By understanding what sells and what people engage with, you can confidently create items that have a higher chance of success.

The more informed you are, the better your crochet business or content strategy will be!

Once you’ve learned how to find crochet bestsellers it is time to move on to step #5.

Keep Going - Click Here For Step #5 

Learn How to Find Crochet Bestsellers: Interweave's Crochet Best Sellers: Interweave offers a collection of their most sought-after crochet publications and patterns, catering to various skill levels and interests.

Have Questions? Join My Crochet Guru Facebook Group!

I hope this article was helpful! If you have any additional questions, feel free to join my Crochet Guru Facebook Group. This group is for you to share pictures, ask questions, and help each other out!